Wake up in the best locations

Edwardian Hotels London needed an ad that highlighted the excellent locations of their properties.

Idea & Concept

This ad had a simple and clear message, while playing on the duality of “locations”. I drew inspiration from the image itself, with the copy highlighting the literal location of a luxurious bed, as well as the best area locations mentioned in the sidebar. The ad was printed in The Guardian, reaching up to 800,000 readers.